Chiropractor and Healer  ·  07470 224214 Reception: 01453 490475

Last updated: 2 September 2026

Who we are

Stroud Chiropractor is a trading name of Reconnecting Ltd, registered in England and Wales, company number 07282975. Registered office: 81 Barrowfield Road, Stroud, Gloucestershire, GL5 4DG.

Reconnecting Ltd is the data controller for the information described in this notice. The clinic operates from St Luke’s Therapy Centre, 53 Cainscross Road, Stroud, GL5 4EX.

If you have a question about your information, contact Andrew Evans at andrew.evans@stroudchiropractor.co.uk or 01453 490475.

What we collect

We do not send names, email addresses, telephone numbers, symptoms, diagnoses, clinical notes, appointment details or booking-form content to Google or Meta for campaign measurement.

Why we are allowed to hold it

For contact and appointment details we rely on Article 6(1)(b) UK GDPR, because they are needed to provide the care you request, and Article 6(1)(c) where the law requires us to keep records.

For health information we rely on Article 9(2)(h), processing necessary for health care by a professional bound by a duty of confidentiality. Andrew Evans is registered with the General Chiropractic Council and bound by its Code of Professional Practice.

For each optional campaign-measurement purpose we rely on your consent under Article 6(1)(a) UK GDPR and, to the extent that a visit may reveal or allow an inference about an interest in chiropractic care, your explicit consent under Article 9(2)(a). We also rely on your consent for non-essential storage or access technologies under the Privacy and Electronic Communications Regulations.

Who we share information with

We do not sell your information. We use a small number of suppliers where necessary:

We share clinical information with a GP or another healthcare professional only with your agreement, where law permits or requires it, or where there is a serious risk to someone’s safety.

Optional campaign measurement

We use three optional and independent forms of campaign measurement. Each is switched off unless you make a clear, positive choice to allow it. You may accept or refuse each choice separately. Refusing or later withdrawing consent will not affect your ability to view the site or book an appointment.

Your three choices

  1. Google Analytics page-view measurement. If you consent, Google Analytics records page views and standard device, browser, referrer and network information so that we can understand how people use the website. We send page views only. We do not send Google any booking-started, form-submission, booking-completed or other appointment event, or any information entered into the booking form. Google Ads consent remains denied at all times: advertising storage, advertising user data and ad personalisation are not enabled. We do not use this data for Google Ads conversions, remarketing or audience creation.
  2. Meta campaign landing-page measurement. If you consent, the Meta Pixel records one PageView when you visit the dedicated campaign landing page. It does not run on the booking page, within the booking process or on any booking-confirmation page. We do not send Meta a booking, lead or conversion event, or any name, contact detail, symptom, diagnosis, appointment note or booking-form content. We do not use the Pixel to create retargeting, Custom or Lookalike Audiences.
  3. First-party aggregate booking attribution. If you consent, our own website may use a temporary first-party browser record to remember the broad campaign source and to observe whether the same browser reaches a confirmed booking. The website records one booking against that source in our aggregate totals. This information is not sent to Google or Meta and is not linked to your patient record. The attribution record contains no name, email address, telephone number, symptoms, diagnosis, clinical notes or booking-form content. The temporary browser record is deleted once it has been used or expires; we retain only non-identifying campaign totals for performance reporting.

A visit to a chiropractic campaign or booking page may reveal, or allow someone to infer, an interest in chiropractic care. That inference may amount to special-category health data even where no diagnosis or symptom is recorded. This is why we ask for explicit consent rather than treating campaign measurement as automatic.

We do not use campaign-measurement information to profile you, build advertising audiences, assess your health, decide what care you receive, or make any decision about you solely by automated means.

Remembering and changing your choices

We store your consent choices in your browser for 180 days from the date you decide. We then ask you again. You can reopen Privacy choices at any time and withdraw or change any consent as easily as you gave it. A withdrawal applies from that point onwards and does not affect processing that was lawful before withdrawal. Rejecting optional measurement does not disable necessary website or booking functions.

Retention and overseas processing

Our current Google Analytics 4 settings retain event data for 2 months and user-level data for 14 months for detailed reporting. Google explains that these settings do not control how long data remains in standard aggregated reports. Meta determines its own retention periods under its privacy policy. Our first-party campaign report retains only non-identifying aggregate totals after the temporary browser record has been deleted or expired.

Google and Meta may process information outside the United Kingdom, including in the United States. They describe the safeguards they use for international transfers, which may include the UK Extension to the EU–US Data Privacy Framework and approved contractual safeguards. Further information is available in the Google Privacy Policy, Google advertising and analytics transfer information, Google Analytics data-retention guidance, Meta Privacy Policy and Meta Business Tools Terms.

How long we keep other information

Clinical records are kept for at least eight years after the last appointment, in line with professional guidance for chiropractors. For anyone treated as a child, records are kept until their 25th birthday. Enquiries that do not lead to an appointment are deleted within 12 months. Accounting records are kept for six years as required by HMRC.

Your rights

You can ask for a copy of information we hold about you, ask for inaccurate information to be corrected, object to or restrict certain uses, and in some circumstances ask for information to be deleted. Where we rely on consent, you can withdraw it at any time.

Clinical records cannot normally be deleted before the required retention period has passed.

To make a request, contact Andrew Evans using the details above. We will respond within one month.

Cookies and privacy choices

Necessary technologies make the website and online booking work. The three optional measurement choices described above are off unless you consent. You can reject every optional choice or allow them separately. The Privacy choices control lets you withdraw or change your choices later. Rejecting optional technologies does not stop the booking form from working.

Complaints

If you are unhappy with how we handled your information, please tell us first so that we can try to put it right. You can also complain to the Information Commissioner’s Office at ico.org.uk or on 0303 123 1113.